DeLorean, the renowned auto brand immortalized in the iconic film "Back to the Future," has joined forces with Web3 creative agency Otherlife, a subsidiary of Moonpay, to introduce an innovative marketplace catering to DeLorean enthusiasts. This marketplace will enable fans to purchase, sell, and exchange vehicle reservation build slots.
DeLorean, a prominent player in the automotive industry, has teamed up with Otherlife, a Web3 creative agency specializing in digital design, web experiences, and technical strategy for Web3 and the metaverse. Otherlife, formerly known as Nightshift, was acquired by Moonpay in January 2023. Together, DeLorean and Otherlife are embarking on a mission to establish a marketplace that empowers the automaker's fans to engage in the buying, selling, and trading of vehicle reservation build slots.
The latest DeLorean model, dubbed 'Alpha5,' is set to make its debut through this collaboration.
Otherlife boasts an impressive roster of clients, including Microsoft, Mastercard, Arsenal FC, and Coinbase. DeLorean's announcement emphasizes its intention to utilize blockchain technology to provide transparency and security in the reservation process, ensuring a seamless experience for customers. By employing a transparent and immutable ledger, DeLorean aims to offer buyers unprecedented insights into the history and performance of each vehicle, surpassing the capabilities of any traditional platform currently on the market.
"DeLorean has always been at the forefront of automotive innovation," stated Ben Marquart, DeLorean's chief technical officer. "Our partnership with Otherlife, a pioneer in Web3 solutions, reaffirms our commitment to pushing boundaries and embracing cutting-edge technologies."
DeLorean and the digital creative studio have revealed that the marketplace is expected to be fully operational by the fourth quarter of 2024. The platform will be hosted on delorean.com, enabling existing build slot holders to manage their active reservations. Furthermore, new reservations for the second year of production will become available shortly after the platform's launch.
"The integration of blockchain technology is an ideal application for achieving transparent vehicle analytics," commented Michael Perrow, CEO of Otherlife. "It will equip buyers in the secondary market with the necessary tools to make well-informed decisions."
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